Magic Ink Disney for Jersey Sponsorship, Timberwolves Partner With Fitbit

The Orlando Magic and Minnesota Timberwolves have become the seventh and eighth teams to sign a jersey advertiser for the forthcoming 2017-18 season. The Magic, in what can’t be a better fit, have partnered with the Walt Disney Company, while the T’wolves have inked San Francisco-based activity tracker, Fitbit. Although financials for each deal have yet to be revealed, reports suggest each will last for three seasons — the NBA‘s trial period for this new initiative.

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